Website care for IT companies
You could absolutely do this yourself. That’s exactly why it hasn’t been done since 2023 — it’s billable work for a client, or it’s your own website, and your own website always loses.
The parts that are specific to you
Your site is your credibility check
A prospect who’s about to hand you their infrastructure will look at your website first. An expired certificate or a copyright date three years old is a genuinely bad signal, and it’s the one thing you’d never let a client ship.
You’ll want the details
Fine. You get staging, a full changelog of every update applied, monitoring you can see, and access to everything. We’ll show our work instead of asking you to trust it.
Your own marketing is always last
Every MSP we talk to says the same thing: the client work is billable and the website isn’t. Outsourcing it for a fixed fee is the only reliable way it gets done.
Case studies do the selling
For technical services, two or three real, specific case studies outperform any amount of homepage copy. New pages are included at Care+ and above — send us the facts, we’ll build the page.
The map pack still matters
“IT support near me” and “managed IT services [city]” are real local searches with real intent. Most technology companies neglect their Google profile entirely, which makes it unusually easy to win.
No lock-in, and you can verify that
You keep the registrar account, the hosting account, and full admin. Everything is standard WordPress on standard infrastructure. Leave whenever you want and take it all with you.
What actually gets done
No hours to track, no invoices to read. This is the work, and it happens whether or not you ask.
- Core, theme, and plugin updates run on staging with a changelog you receive
- Certificates, DNS, and domain renewals monitored so nothing lapses
- Uptime checks every minute, alerts routed wherever you want them
- Case study and service pages built from your notes
- Google Business Profile posts and review responses
- Speed budget maintained — we’ll show you the numbers, not a grade
- Full access to hosting, staging, and every credential
- Monthly report with traffic, conversions, and everything we changed
Care+ for most firms, Growth if you’re actively selling
If your website is a credibility check that needs to stay current, Care+ at $649 covers it. If you’re running outbound and need case studies and service pages built regularly, Growth is the right shape.
Asked often enough to answer here
Why would we pay someone to do something we can do?
Because you haven’t. That’s not a dig — it’s the universal pattern. The hour you spend on your own WordPress updates is an hour not billed to a client, and it’s the first thing dropped when a ticket comes in. A fixed monthly fee is how it stops being a decision you have to make every month.
Can we keep our own hosting?
Generally no, for the same reason you don’t support servers you don’t control. The exception we’ll consider is a well-run environment where you keep infrastructure responsibility and we handle everything above it. Ask us and we’ll give you a straight answer.
Do you work with non-WordPress sites?
Our care plans are built around WordPress, which is where the maintenance burden actually lives. If you’re on a static site or a framework you deploy yourself, you don’t need us and we’ll tell you so.
Can we white-label this for our own clients?
That’s a real conversation and we’re open to it. Several MSPs would rather refer website work than build the capability. Email us and we’ll talk through what the arrangement looks like.
Start with a free audit
Speed, security, mobile, and how your Google listing stacks up against your three nearest competitors. Written up in plain English. Yours either way.
Request the audit